Account Takeover Uncovered: Multi-Signal Strategies for Marketplaces

Account takeover (ATO) schemes are, unfortunately, all too familiar to any marketplace. A bad actor infiltrates a high-value buyer or seller account and commits fraud, bringing reputational risk and financial harm in the process. While the tactics haven’t changed, new fraud tools have skyrocketed ATO into a $13 billion problem.

To combat this growing threat on your platform or marketplace, you’ll need to look beyond point solutions, which only catch the most obvious cases, and adopt a sophisticated, multi-signal approach.

Join Marketplace Risk for a discussion with trust and safety experts from Persona and Sittercity on how top marketplaces are outsmarting fraudsters and safeguarding accounts—without adding friction for legitimate users.